{"product_id":"kfc-in-china-secret-recipe-for-success-warren-k-liu-second-hand-book","title":"KFC in China: Secret Recipe for Success – Warren K. Liu (Second Hand Book)","description":"\u003ch1\u003eKFC in China: Secret Recipe for Success – Warren K. Liu (Second Hand Book)\u003c\/h1\u003e\n\n\u003cp\u003e\n\u003cstrong\u003eTitle:\u003c\/strong\u003e KFC in China: Secret Recipe for Success\u003cbr\u003e\n\u003cstrong\u003eAuthor:\u003c\/strong\u003e Warren K. Liu\u003cbr\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Paperback\u003cbr\u003e\n\u003cstrong\u003eGenre:\u003c\/strong\u003e Business \/ Strategy \/ Case Study\u003cbr\u003e\n\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\n\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eKFC in China: Secret Recipe for Success\u003c\/em\u003e explores how one of the world’s most recognisable brands achieved remarkable success in a highly competitive international market.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eAbout the Book\u003c\/h2\u003e\n\n\u003cp\u003eThis book provides a detailed case study of KFC’s expansion and growth in China, examining the strategies that contributed to its success.\u003c\/p\u003e\n\n\u003cp\u003eIt highlights key business concepts such as localisation, market adaptation, and operational execution in a rapidly evolving environment.\u003c\/p\u003e\n\n\u003cp\u003eThe author draws on firsthand experience and analysis to explain how global brands can succeed in foreign markets.\u003c\/p\u003e\n\n\u003cp\u003eAn insightful read for those interested in business strategy, international markets, and real-world case studies.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eCondition\u003c\/h2\u003e\n\n\u003cul\u003e\n\u003cli\u003eGood second-hand condition\u003c\/li\u003e\n\u003cli\u003eLight wear on cover edges\u003c\/li\u003e\n\u003cli\u003eMinor marks on back cover\u003c\/li\u003e\n\u003cli\u003ePages clean and intact\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eAdditional Information\u003c\/h2\u003e\n\n\u003cul\u003e\n\u003cli\u003eReal-world business case study\u003c\/li\u003e\n\u003cli\u003eFocus on international market strategy\u003c\/li\u003e\n\u003cli\u003eIncludes insights into brand expansion\u003c\/li\u003e\n\u003cli\u003eSuitable for students and business readers\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Warren K. Liu","offers":[{"title":"Default Title","offer_id":48647274889444,"sku":null,"price":75.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0804\/2885\/9620\/files\/image-1775214353975.jpg?v=1775214513","url":"https:\/\/www.nostalgianook.co.za\/products\/kfc-in-china-secret-recipe-for-success-warren-k-liu-second-hand-book","provider":"Nostalgia Nook","version":"1.0","type":"link"}