Inside Coca-Cola – Neville Isdell with David Beasley (Second-Hand)

Inside Coca-Cola – Neville Isdell with David Beasley (Second-Hand)

Author: Neville Isdell with David Beasley
Language: English
Format: Paperback
Genre: Business / Biography / Leadership
Publisher: St. Martin’s Griffin

Inside Coca-Cola is a business memoir by former Coca-Cola chairman and CEO Neville Isdell. The book offers a behind-the-scenes look at the leadership decisions, global challenges, and brand stewardship involved in rebuilding one of the world’s most recognisable companies.

Blending personal experience with corporate insight, this title explores global markets, ethical responsibility, and leadership at scale, making it relevant to readers interested in business strategy, management, and corporate history.

About This Book

• Business biography and leadership memoir

• Focus on global brand management and corporate turnaround

• Insights into multinational operations and decision-making

• Suitable for business professionals, students, and general non-fiction readers

Condition

Second-Hand – fair to good.

• Visible cover wear and light creasing

• Some scuffing and handling marks consistent with normal use

• Binding intact

• Pages complete and readable

• No loose or missing pages

Notes

• Paperback edition

• English language

• Non-fiction business title